Community

The queen has entered the building.

International trademarks, new collections, exciting collaborations, cross-country moves and popups galore! 2022 was one for the books.

Changing one's name to sound Jewish due to a misinformed belief about the correlation between Jews and success, when millions of Jews have had to do the opposite just to survive, is appropriation at best and Antisemitism at worst. 

Please check out this video to learn more, and consider shopping bubuleh for your holiday presents this year! 

Feeling like she needed to do something in response to recent events, bubuleh supporter Donna Star is matching 18% of sales through the end of the year in support of the Anti-Defamation League (ADL).

A few nights ago, my sister called excitedly in the middle of the night. “Omg Jordan. Someone just sent this to me. Bryce Hall is wearing your clothes on his Instagram and TikTok! This is huge!”

We just came out with our Friend of Dorothy top for Pride, and for those scratching your heads wondering what that means, this is for you.

Just because we’ve experienced something a thousand times before does not mean that we will experience it the same way again. It does not mean that we will feel the same way, again.

As a Jewish-inspired brand (not a brand only for Jews), we want to make our community feel seen in positive ways. We want our community to know that our histories and contributions are seen and valued, and we want to show what it looks like to respectfully (and stylishly) demand the space and visibility that we believe in for others. 

In letting my anxiety take over for me during a months-long conversation with a nice guy on Grindr (sorry Nana), I ended up hurting someone else. By being so much in my own head, I ended up causing the same anxiety in someone else that I experience myself.

10 quotes to inspire you to create a wardrobe that makes you look and feel your best.

We've all been there, and at some point, we've all probably made a shopping decision that we regret. Here are 6 questions to ask yourself before splurging to make sure you feel great about what's in your wallet and your closet.

Hoodies are how I embrace my own form of self-expression. When wearing a hoodie, I feel like the most authentic version of myself. Here's Why.

What would it be like if we associated holiness with uncovering, rather than covering? What's the value of unbinding? What if we create a new space, through clothing, for our individual bodies and our collective traditions to exist together?

Just as Shifra and Puah stood up to Pharaoh to protect the Israelites, so did the courageous frontline workers who risk their lives for others’ well-being. I urge you to think about them this Passover.

Plotz-worthy fashion? Join the mishpacha? If Yiddish is new to you, you might have been a little confused seeing these words across our site. So, we thought we'd break down 30 must-know Yiddish words, including some of our favorites.

My hope is that we find even a fraction of this ability to turn darkness into light, and that we continue to honor those who didn’t survive by burning even brighter, for them.